Research Seminar by Prof. Ying Zhang
Date: 15 April 2019 (MON)
Time: 10:30am – 12:00nn
Venue: M802, Li Ka Shing Tower
Prof. Ying Zhang is a Professor of Marketing and Behavioral Science at the Guanghua School of Management. Ying Zhang received his PhD from the Booth School of Business at University of Chicago. Professor Zhang does research in consumer decision making, with a particular interest in the interaction between consumer cognition and motivation. He has published extensively in both marketing and psychology.